“一带一路”沿线国家中医药健康服务投资环境评价要素探讨
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摘要
"一带一路"战略的实施为中医药健康服务产业的国际化道路铺设了广阔的平台。2017年1月,国家发改委、国家中医药管理局和改革委员会共同发布的《中医药"一带一路"发展规划》指出,到2020年,中医药"一带一路"全方位合作新格局基本形成,开创中医药全方位对外开放新格局。由此可见,中医药健康服务产业的海外发展迎来了新的历史机遇。为帮助中国中医药健康服务投资者选择合适的投资目标国、制定收益最大化的投资战略,现对"一带一路"沿线国家中医药健康服务投资环境的评价要素进行了初步探析,提出经济与市场、政治与法制、社会与文化、基础设施、自然与地理五个评价要素。
The implementation of the "One Belt and One Road" strategy has laid a broad platform for the internationalization of the TCM health service industry. In January 2017, the National Development and Reform Commission, the State Administration of Traditional Chinese Medicine and the Reform Commission published the "One Belt and One Road" development plan for TCM, pointing out that by 2020, the new pattern of "One Belt and One Road" cooperation of TCM will basically been taken shape and a new pattern of all-round opening up of TCM will also be created. It can be seen that the overseas development of the TCM health service industry has ushered in a new historical opportunity.To help Chinese investors choose the appropriate investitive target nations of TCM health services and develop a revenue maximization strategy, this paper offers a preliminary discussion about the evaluational factors of TCM health service investment environment of the countries alongside "One Belt And One Road" and proposes that the evaluational factors should include the following 5 factors: the economic and market factor, the political and legal factor, the social and cultural, the infrastructure factor, the natural and geographical factor.
The implementation of the "One Belt and One Road" strategy has laid a broad platform for the internationalization of the TCM health service industry. In January 2017, the National Development and Reform Commission, the State Administration of Traditional Chinese Medicine and the Reform Commission published the "One Belt and One Road" development plan for TCM, pointing out that by 2020, the new pattern of "One Belt and One Road" cooperation of TCM will basically been taken shape and a new pattern of all-round opening up of TCM will also be created. It can be seen that the overseas development of the TCM health service industry has ushered in a new historical opportunity.To help Chinese investors choose the appropriate investitive target nations of TCM health services and develop a revenue maximization strategy, this paper offers a preliminary discussion about the evaluational factors of TCM health service investment environment of the countries alongside "One Belt And One Road" and proposes that the evaluational factors should include the following 5 factors: the economic and market factor, the political and legal factor, the social and cultural, the infrastructure factor, the natural and geographical factor.
引文
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[15]张忠华,刘胜军.投资环境对跨国公司FDI区位选择的影响因素分析[J].经济研究导刊,2015(14):223-224.
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[18]周林.区域投资环境评价研究与实证分析[D].北京:首都经济贸易大学,2007.
[19]唐毅.基础设施投资与民族地区经济发展研究[D].武汉:中南民族大学,2009.
[20]朱宏琳.我国企业对外直接投资的区位选择研究[J].天津经济,2014(2):66-70.
[2]李振吉.中医药国际服务贸易实务[M].北京:人民卫生出版社,2014:62-76.
[3]杨逢柱,王芳.中医药国际服务贸易发展战略刍议——以“一带一路”为例[J].湖南科技学院学报,2016,37(4):116-118.
[4]白琦瑶,侯胜田,袁剑,等.“一带一路”战略下中医药服务贸易的发展机遇与对策[J].世界中医药,2018,13(2):488-491.
[5]田照军,吴迪.论区域投资环境诸要素与吸引投资的关系[J].经济研究导刊,2011(14):63-64.
[6]刘宇涛.东北亚地区区域投资环境的评价与分析[J].工业技术经济,2008,27(3):148-152.
[7]柳文炜,段万春.招商引资区域投资环境的关键影响要素识别方法——以昆明市西山区为例[J].云南民族大学学报:哲学社会科学版,2013,30(3):96-102.
[8]雷兴长,葛林.中医药服务贸易的SWOT分析[J].新乡学院学报:社会科学版,2010,24(5):61-64.
[9]李纪.中国对外直接投资区位选择研究[D].南京:江苏大学,2017.
[10]李俊杰.投资环境研究述评[J].人文地理,2004,19(5):34-39.
[11]尹雪菲.俄罗斯投资环境评估与对俄投资策略研究[D].长春:吉林大学,2006.
[12]景瑞琴. GATS与国际健康服务贸易综述[J].上海对外经贸大学学报,2011,18(4):34-42.
[13]何达,金春林,陈珉惺,等.健康服务业集群化发展的国际经验及启示[J].中国卫生资源,2016,19(2):141-144.
[14]谭畅.“一带一路”战略下中国企业海外投资风险及对策[J].中国流通经济,2015,29(7):114-118.
[15]张忠华,刘胜军.投资环境对跨国公司FDI区位选择的影响因素分析[J].经济研究导刊,2015(14):223-224.
[16]孙乾坤.中国对“一带一路”沿线国家直接投资的区位选择研究[D].北京:对外经济贸易大学,2017.
[17]王菲易.“一带一路”战略与海关国际合作:对接发展的障碍、框架与对策[J].海关与经贸研究,2016,37(3):10-19.
[18]周林.区域投资环境评价研究与实证分析[D].北京:首都经济贸易大学,2007.
[19]唐毅.基础设施投资与民族地区经济发展研究[D].武汉:中南民族大学,2009.
[20]朱宏琳.我国企业对外直接投资的区位选择研究[J].天津经济,2014(2):66-70.