生态消费文化的几个基本问题探析
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摘要
当前生态消费文化建设中存在若干认识误区:其一,脱离生存看消费,对生态消费文化做浅层化理解;其二,将生态消费等同于缩小消费,对生态消费文化进行单向化阐释;其三,缺少对生态消费行为养成的探讨,对生态消费文化内涵的理解存在偏差;其四,忽视生产性消费文化,对生态消费文化外延的认识存在局限。以上认识误区的存在限制了生态消费文化建设的全面深入发展,需要对其进行辨析和批判,进而形成对生态消费文化全面科学的认识。首先,要立足生存阐释消费,倡导通过生存方式的转变实现消费方式的变革;其次,要辩证理解消费和生态的关系,提倡消费与生态的和谐发展;第三,要重视消费行为文化研究,促进生态理念向行为的转化;第四,要将生产性消费纳入消费文化建设的视野,以此推动生产性消费的生态化。
There are some misconceptions in the construction of ecological consumption culture. Firstly, some people understand consumption disengaging from existence that lead to shallow understanding of ecological consumption culture.Secondly, some people understand the ecological consumption as reducing consumption that lead to single direction interpreting of ecological consumption culture. Thirdly, some people ignore the discussion on the cultivation of ecological consumption behavior which means that there is partial understanding of ecological consumption culture. Fourthly, there is limited understanding of ecological consumption culture that lead to neglecting the culture of productive consumption.The misconceptions restrict the development of ecological consumption culture. To enhance the function of ecological consumption culture, we need to criticize the misunderstandings about ecological consumption culture. Firstly, it is necessary to understand the meaning of consumption from the perspective of existence and advocate the changing of the way of existence. Secondly, we should advocate the harmonious development of consumption and ecology based on the dialectical understanding of the relationship between consumption and ecology. Thirdly, we should attach importance to the study of consumer behavior culture and promote the transformation of concept to behavior. Fourthly, it is necessary to construct the culture of productive consumption and promote the ecological development of productive consumption.
There are some misconceptions in the construction of ecological consumption culture. Firstly, some people understand consumption disengaging from existence that lead to shallow understanding of ecological consumption culture.Secondly, some people understand the ecological consumption as reducing consumption that lead to single direction interpreting of ecological consumption culture. Thirdly, some people ignore the discussion on the cultivation of ecological consumption behavior which means that there is partial understanding of ecological consumption culture. Fourthly, there is limited understanding of ecological consumption culture that lead to neglecting the culture of productive consumption.The misconceptions restrict the development of ecological consumption culture. To enhance the function of ecological consumption culture, we need to criticize the misunderstandings about ecological consumption culture. Firstly, it is necessary to understand the meaning of consumption from the perspective of existence and advocate the changing of the way of existence. Secondly, we should advocate the harmonious development of consumption and ecology based on the dialectical understanding of the relationship between consumption and ecology. Thirdly, we should attach importance to the study of consumer behavior culture and promote the transformation of concept to behavior. Fourthly, it is necessary to construct the culture of productive consumption and promote the ecological development of productive consumption.
引文
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[12]张永红.生态消费的困境与出路探要[J].理论与改革,2015(4):77-80.
[2][瑞士]汉斯·昆.世界伦理构想[M].周艺,译.北京:生活·读书·新知三联书店,2002.
[3]尹世杰.消费需要论[M].长沙:湖南人民出版社,1993.
[4][苏]伊万·季莫费耶维奇·弗罗洛夫.人的前景[M].王思斌,潘信之,译.北京:中国社会科学出版社,1987.
[5]包庆德.消费模式转型:生态文明建设的重要路径[J].中国社会科学院研究生院学报,2011(2):28-33.
[6]彭立威.论生态人格--生态文明的人格目标诉求[J].教育研究,2012(9):21-26.
[7][美]哈依洛·梅萨罗维克,[德]爱德华·佩斯特尔.人类处于转折点:给罗马俱乐部的第二个报告[M].梅艳,译.北京:生活·读书·新知三联书店,1987.
[8]中央编译局.马克思恩格斯全集(第21卷)[M].第2版.北京:人民出版社,2003.
[9]联合国.21世纪议程[M].北京:中国环境科学出版社,1993.
[10][英]E.F.舒马赫.小的是美好的[M].虞鸿钧,郑关林,译.北京:商务印书馆,1984.
[11]王建明,李颖灏.城市居民生态消费行为实证分析[J].商业时代,2006(23):15-16.
[12]张永红.生态消费的困境与出路探要[J].理论与改革,2015(4):77-80.